The main challenge here was to make the subject of the exhibition, inflation, visually interesting and accessible – particularly to children. The key exhibit is a balloon fight game developed by interactive experts Science Projects. Players attempt to control inflation by raising and lowering interest rates (represented by the balloon).

Tuch developed the identity and design of the exhibition around the balloon flight analogy. The style and color scheme were applied to graphic panels and banners, the on-screen game, jigsaws and other hands-on interactives. We also designed a guide booklet for the exhibition and an enamel badge of the exhibition’s balloon logo to be given to competition winners.