project cassidydavis.com
client Cassidy Davis

The brief from Lloyd’s Personal Lines underwriters Cassidy Davis was to refresh their image to stand out in a staid marketplace.

 

We updated their traditional ‘monogram’ identity and created a bold wildlife concept, originally intended for a print brochure.

 

This concept was finally realised as a graphic web site. We transformed the client's text into strong marketing copy to link the business areas with an assortment of wild beasties and create a memorable and engaging site.