Windsor Guildhall
Windsor Guildhall is a Grade I listed historic building of national importance, known as the Jewell in the Royal Borough’s Crown, with links to royalty and local government. It is now a popular venue for weddings and events of local, national and international importance, with a local history museum housed on the ground floor.
We were approached by the Museum curator for a proposal for developing the museum display to help them put together an application for Arts Council funding.
When the funding was secured we were engaged to complete the work to a tight budget and timescale, and also develop a new brand for the Guildhall, with sub-brands for the Museum, Events and Weddings, to relaunch the historic building and promote its services.
Brand design
The Windsor Guildhall symbol is constructed from four elements representing the Windsor Guildhall building and its links to royalty.
The Building
Simplified facade of Windsor Guildhall.
The Crown
Tudor Crown which is used in King Charles’ Royal cypher.
The Brooch
Representing the saphire Albert Brooch which appears on the portraits and a stained glass window in the Guildhall
The Sash
The royal blue sash related to the Order of the Garter with links to Windsor, seen together with the Brooch in the Guildhall’s Royal portraits.
The logo and its three sub-brands can appear in landscape or portrait, positive or reversed out formats. The client received a comprehensive brand style guide for usage.
Display and signage
Museum displays were updated with new content and objects. Existing furniture was recycled and built into a reconfigured reception and retail area, and a childrens’ dressing-up unit installed.
Self guided audio and video tours were refreshed for the museum and the upstairs rooms using QR codes for visitors own smartphones, together with graphic interpretation on portable easles.
Exterior signage was redesigned and a new oak notice board built and installed outside the building.
These improvements were made to enhance the visitor experience and raise the profile of Windsor Guildhall as a venue with connections to royalty and celebrities.
Our partners on this project were
NHB design - furniture;
DPI graphics - print and installation
Windsor Guildhall website
Tuch designed, built and host a basic website for Windsor Guildhall with sections for the Museum, Events and Weddings. This will be expanded in the future to include content currently hosted by the council and elsewhere, and is easy for our client to update.
It is built to high accessibility standards compliant with Web Content Accessibility Guidelines (WCAG), as are all our websites.
