Windsor Guildhall
Brand design
Museum fit-out & furniture
Display and signage
Website
Case study
A new brand to relaunch Windsor Guildhall
Windsor Guildhall is a Grade I listed historic building of national importance, known as the Jewell in the Royal Borough's Crown, with links to royalty and local government.
We were approached by The museum curator for a proposal for developing the museum display to help them put together an application for Arts Council funding.
When the bid was accepted we were engaged to complete the work to a tight budget and timescale, and also develop a new brand for the Guildhall, with sub-brands for the Museum, Events and Weddings offerings.
The

The Windsor Guildhall symbol is constructed from four elements representing the Windsor Guildhall building and its links to royalty.
The Building
Simplified facade of Windsor Guildhall.
The Crown
Tudor Crown which is used in King Charles’ Royal cypher.
The Brooch
Representing the Albert Brooch which appears on the portraits and a stained glass window
in the Guildhall
The Sash
The royal blue sash related to the Order of the Garter with links to Windsor, seen together with the Brooch in the Guildhall’s Royal portraits.
The Windsor Guildhall symbol is constructed from four elements representing the Windsor Guildhall building and its links to royalty.
Displays were updated with new content and objects. The existing retail furniture and reception desk were recycled into a reconfigured reception and retail area, and a new dressing up unit installed.
Self guided audio and video tours were refreshed for the museum and the upstairs rooms using signage and QR codes for visitors own smartphones
Exterior signage was redesigned and a new oak notice board built and installed.

